A new post on one of our favourite pop blogs, XO's Middle Eight, has reminded us of something so bad and cringeworthy that it makes us feel a little bit sick: an email we received a few months ago from someone who was on the Sharleen Spiteri mailing list and received a questionaire stuffed with horrific market research questions.
This one was the pick of the bunch.
OUR EYES! OUR EYES! We can't bring ourselves to comment on those nine options. You get the general idea.
"Primrose Hill (London)."
OUR EYES!!!!
Anyway, the recent XO blog post describes an online survey (see it here) along similar lines. Here's the most shameless bit.
We'd go for 'Option G': Sharleen's covers of 90s rave classics like 'Son Of A Gun' and 'Phorever People'.
By the way if you're chuckling away at all this thinking that your favourite band or singer would never be involved in something so crass and directionless, beware — if they're signed to a major label they're probably already knee deep in it, and that's why their current album sleeve looks like it does.